I bought these in the color "Linen"and they look exactly true to color as the photo shows. I washed and dried them as soon as I received them which made them thicker and softer. They are nice, heavyweight floor towels. Some people call them bath mats, but I've always called them floor towels. You use them to step on when you get out of the shower. I prefer floor towels to rugs because they are washable and hold together much better if they are washed frequently, which most people do. I don't like rugs in the bathroom because they fall apart if they are made out of that yarn stuff with rubber backs, plus rug tend to get lint-y. These are not those rugs...these are the thick, comfy towels that don't slip and are fresh and clean each time someone bathes since they are much easier to take care of. Love that they come in sets of two, and I will be buying more in the future. Buy these, you won't be sorry!