I LOVE this area rug, it's absolutely gorgeous and the colors are spectacular and it's plush and thick and soft. All that being said, this rug sheds beyond what I would consider normal. I have had this rug now for well over 6 months now and it continues to shed at an incredible rate. I have to empty my vacuum twice just to vacuum this once and I have to sweep the floor daily because of the shedding. It has also clogged my un-cloggable vacuum cleaner AND I have to replace my air return filters every 3 weeks instead of every 3 months. It's wool, I expect a certain amount of shedding but it has not improved over time or with the number of vacuumings. I am now contemplating disposing of this beautiful rug and getting something else. It's not just that I got a bad rug, I also ordered a smaller version of this same rug for my entry way and have had the same issue. I have since rolled that one up and stuck it in the attic.