I hesitated before ordering this rug, as I had never ordered a rug online before. All my fears vanished when we unrolled the rug. The rug, as others have mentioned, is a Safavieh, and I know for a fact sells at retailers for at least 2 l/2 times what I paid for it. The colors are muted and will just about go with anything. I have not had the shedding others have mentioned (the rug has been on my floor about two weeks), but I did have the strong odor problem for a few days--sort of like fumes that actually burned our eyes and made our noses run. We opened all the windows for a few days and the smell went away. I feel the value and beauty of the rug overcomes this temporary problem.