This rug is Awesome. I received it today and put it in my living room to liven up the colors in the room. It is great. The Colors are true to the picture, maybe a little more earthy but really nice. The price is great for this product. It is a natural fiber rug so it is not soft and fluffy but I do not find the texture to be too rough. I would definitely buy this again. The shipping took a little longer than I expected but still not too bad.