this is a great product. I did a LOT of research for the perfect jute rug, and I based it on previous reviews. Let me tell you - they were spot on. The rug is the softest jute rug I've ever found. The braids make a very interesting pattern. And what you can't see from the picture is that there is some really neat contrasting of shades of color. It adds a lot of texture. LOVE it!