Easily, my favorite pillow, hands down - so comfy & soft. I own other Down filled pillows, but I prefer the way this one can be "schmooshed' & shaped to conform with the various positions I use throughout the night when sleeping. If you are looking for a firm pillow - this one is not it. I plan to buy at least a couple more to have on hand for future use. This pillow is also good value which makes it that much better.