I am picky, picky, picky when it comes to pillows! I tried various pillows for a month before landing on these and thank goodness I did or I'd still be looking! They are soft - but not too soft - and give just the right amount of support. I was looking for a pillow for myself because my husband said he liked his pillow and did not want a new one. After I received it, I offered to let him try it one night and that was it - I was back on Overstock ordering one for him. Then I decided our guest room really needed to have these pillows too so bought two more. If Overstock still had the standard or queen pillows in stock, I would probably be buying more as backups for when these pillows wear out. Hopefully, that will not happen soon. Get it while you can!