I ordered two of the king sized pillows and I love them. When they arrived I took them out of the box and wrapping, and thought they looked a little flat. I layed them on my bed and forgot about them for a couple of hours. I also forgot how much down pillows fluff up after you take them out of the packaging! When I went back into the room later that day both pillows had fluffed up a great deal. They are very comfortable, and I think they hold thier shape wonderfully. My pillows barely fit into my pillowcases after they fluffed up, and they have not lost any loft! I highly recommend these pillows.