How to Buy Colored Diamonds

Published April 29, 2010 | Updated August 18, 2015

While buying any piece of diamond jewelry requires some careful thought, choosing and purchasing colored diamonds is not like the process of selecting colorless or white diamonds. The considerations are quite different, and to a certain degree, you have more freedom in your choice with colored diamonds since color, rather than clarity, becomes the focus. Here's what you'll want to consider as you're shopping.

Buying Colored Diamonds:

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  • Diamond Colors

    When you are buying colored diamonds, you have decided to embrace an unusual piece of jewelry, something that will stand out and be an exciting change to your jewelry wardrobe. Keep in mind that hue is one of the most important considerations when shopping for these stones. Colored diamonds, also called fancy color diamonds, come in many hues, including the bright yellow, pink, orange, green, purple, and blue tones, and the neutral chocolate brown, champagne, and black tones. The depth and saturation of color determines the value of these gemstones; deeper color equals more value.

  • Precious Metal Colors

    When selecting your jewelry, try to match the metal to the diamond color. Rose gold enhances the color of orange and pink diamonds. Yellow diamonds look their best set in yellow gold, while white metals, such as silver and platinum, complement purple and blue diamonds.

  • Diamond Price

    If you are looking for something affordable, you might consider shopping our wide variety of colored diamond jewelry to get the hue and style you want without breaking the bank. Additionally, colored diamonds in shades such as brown, grey, and yellow will be less expensive than pink, green, and blue because those colors are more common.

  • Quality Considerations

    Just like traditional diamonds, colored diamonds are available with different levels of quality, with ratings such as hue saturation and clarity. If you are looking for a perfect colored diamond, then you will obviously have to spend a bit more money. Keep in mind, however, that brighter hues will hide more flaws with their striking colors, so clarity is not as important in the colored stones. Cut is also important, but unlike colorless diamonds, colored stones are cut to enhance the color rather than the sparkle. The fancy-color diamonds will sparkle, but not as much as colorless stones.

  • Colored Diamond Jewelry

    The style of your jewelry is a personal choice and an important part of the shopping process. Once you have decided upon a color, you are ready to delve into the fun process of choosing among jewelry styles. Specifics, such as cut, size, materials, and style, are all important when selecting your colored diamond jewelry. Whether you choose a stunning princess-cut green diamond ring set in platinum or a unique bevel-set pink diamond pendant, your colored diamond should be something you can enjoy on any special occasion. After all, your colored diamond is an investment, so it should be everything you have always wanted in piece of jewelry and something you will enjoy for years to come, and possibly even pass down to future generations.