Safavieh Handmade Soho Burst Blue New Zealand Wool Shag Rug (7'6 x 9'6)

by Safavieh
MSRP: $1,282.00
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ITEM# 12375688
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    ITEM#: 12375688

    A visual and textural delight, this lively handmade Safavieh rug brings warmth and creativity to any room it is situated in. The Soho Collection offers a clean, transitional design that works equally well in traditional and contemporary homes. The collection's unique purity and clarity of the color is achieved by selecting untainted premium New Zealand wool. Vibrant, bold, and sophisticated, this piece is a showstopper with raised colorful celebratory starbursts.

    A beautiful blue-grey background with accents of brown, ivory, gold, mustard, and copper easily complement most existing decor. Woolen construction provides a soft texture suitable for walking on with bare feet. This design is accented with viscose for silky softness to outline patterns, and to further highlight the suppleness of the wool. Brighten up any room or hallway with this unparalleled Safavieh rug that is sure to make a fresh and bold statement.

    • Contemporary style
    • Pattern is Geometric
    • Measures 7'6 x 9'6
    • Pile height is 0.60 inches
    • Primary color is Light Blue
    • Primarily crafted of Wool
    • Handcrafted in India
    • Cotton canvas backing adds durability
    • Hand-tufted from 100-percent premium New Zealand wool, this rug boasts stunning craftsmanship and ensures that each rug is unique
    • Its clean, transitional, spirited, and Art Deco-inspired design will work equally well in traditional and contemporary homes
    • For over 100 years, Safavieh has been crafting rugs of the highest quality and unmatched style

    For over 100 years, Safavieh has been crafting rugs of the highest quality and unmatched style. Click here to learn more.

    Tip: We recommend the use of a non-skid pad to keep the rug in place on smooth surfaces.

    All rug sizes are approximate. Due to the differences between monitors, some rug colors may vary slightly. We always try to represent all rug colors accurately. Please refer to the text above for a description of the colors shown in the photo.

    Please keep in mind that new wool rugs may initially shed and have a natural capacity to shed for several months after purchase. This is normal due to the nature of construction of most wool rugs and not a defect. Click here to view our Wool Rug Care Guide.


    Style Contemporary
    Material New Zealand Wool, Viscose, Wool
    Pattern Abstract, Graphic
    Feature Contains Latex
    Weave Type Hand-Tufted
    Color Blue
    Condition New
    Country of Origin India
    Product Features Handmade
    Rug Type Indoor
    Shape Rectangle
    Dimensions 7 ft. 6 in. x 9 ft. 6 in.
    Model Number SOH712C-8
    Country of Origin India

    Customer Reviews

    5 Stars
    4 Stars
    3 Stars
    2 Stars
    1 Stars
    • Most Recent

    • Gorgeous
      Verified Purchase

      This user earned $2.00 in rewards for writing this review.Learn More

      This is such a pretty rug that I feel bad giving it only 4 stars, but although it is very beautiful in person I had to dock a star for the reason that the wide strands that make up the bursts can be pulled out by kids or pets, or the vacuum. I've picked up and thrown away a decent number of these over a period of time, and I'm amazed to say that you can't really tell - but I'm convinced a determined child or pet could do serious damage to this rug in a short time. Nevertheless, if you have older children, teens, or excellently behaved pets this may not be an issue for you. If not, then this rug will not disappoint for beauty and lushness. It is really stunningly pretty in person and densely woven. The strands that form the bursts have the slightest sheen to them which adds to the rich look of this rug. To illustrate its beauty: when we sold our last home and put some things into storage for the interim, a family member saw an opportunity and immediately called me to find out if I "still want that starburst rug?" Really, who could blame them? Nevertheless, I will be keeping it and I look forward to enjoying it again in our new home.

      Read More
      jannetmari Dec 13, 2017
    • Lovely sunburst
      Verified Purchase

      Beautiful rug goes great with my couch

      Read More
      Laurenda J. Dec 4, 2017
    • Not a bright color.
      Verified Purchase

      The rug was good. But, it was not bright. So, I returned it.

      Read More
      Maurin B. Dec 2, 2017
    • Exotic
      Verified Purchase

      I bought this rug for my remodeled basement and it looks amazing. I was sent the wrong color, but I returned it and got this beautiful rug that complements my furniture and the color I chose for the basement. I have gotten so many compliments on the finished space and this rug has added fashion to the décor. I do suggest using a pad. I love everything about this rug and frankly the line of Safavieh line.

      Read More
      primose Nov 27, 2017
    • Gorgeous rug
      Verified Purchase

      This user earned $2.00 in rewards for writing this review.Learn More

      I put this in my dining room and it just as pretty as the pictures !! Very durable and looks great under my dining table i would purchase again

      Read More
      Jaye L. Nov 21, 2017
    • Most Helpful

    • Beautiful rug
      Verified Purchase

      I read the reviews before making my decision to purchase this rug and I have to agree with the other reviewers that the flower bursts add another dimension to the rug. I happen to like that feature and it influenced me to buy this rug. Also the color is a bit more on the greyish blue than what your monitor may show, but it is pretty close to what I see on mine. I did lose a few ribbons when I first vacuumed it, but it wasn't anything significant. I am very happy with my purchase for the price paid and the quality of the product. This is my first wool rug and I noticed after about two weeks that it started to smell musty. I used a baking soda based carpet deodorizer and that took care of that problem. I don't believe the smell is unique to this rug as I've read reviews about other wool rugs having a musty or 'wet dog' smell. Be prepared for that if you haven't had a wool rug before.

      Read More
      nena001 Oct 9, 2011
    • Great Rug
      Verified Purchase

      This rug looks great in person. One thing to note is that the bursts are not woven into the rug - they are long pieces of wool/material that are skinny, flat and shiny (what makes the bursts look golden) that are hooked in to the weave of the rug. So, they stick up out of the weave. There were a few that were loose when I positioned the rug in my living room. This is the only reason I have not given it 5 stars. I was worried that my vacuum cleaner would pull them out but it did not. The rug looks expensive, its thick and the colors are great. The pictures online are a good representation of the actual colors.

      Read More
      robinlynnmiller Oct 4, 2010
    • Love this rug
      Verified Purchase

      I read all of the reviews before I purchased this rug and was afraid of making such a large heavy purchase but I loved the look of the rug and liked that the starbursts were sewn on top. I have a robot vacuum cleaner and I use it on this rug and it does a great job. I read a review that the starbursts are easy to pull out and I tried to pull one out but the are sewn in tightly. Also the rug sheds but that is normal with a wool rug. No issues with shipping I received it within a few days of purchase.

      Read More
      berneesnaturals Sep 23, 2011
    • waste of money
      Verified Purchase

      not so pleased with this rug-the color is a much more dull blue then I was expecting- plus the little ribbons are all coming out of the rug. I don't think this rug will last too long- I feel it was a waste of money-not happy with my purchase :(

      Read More
      riley1mom Mar 27, 2012
    • Great rug!
      Verified Purchase

      A friend of mine helped me pick out this rug, and I wasn't enamored with the pattern when I bought it but she insisted it was perfect for my bedroom. When I received it, she was right!!! It is BEAUTIFUL! and the best quality! The sunbursts stand out, and are vibrant color, really adding attraction to the area. This rug pulls everything together. Its like a show piece. New Zealand wool is an amazing thick, quality wool. Something I will have for years and years. Colors are exactly like on the internet, only more vibrant in person. A great find.

      Read More
      dsmk1 Oct 25, 2011

    Questions & Answers

    • Q:

      "I really like this rug but wish I could be sure of the background color. Seafoam? Is that more green or blue?"

      • A:

        The background of this rug appears to be more light blue than green. Please note that some colors may vary due to dye lot variation from production.

    • Q:

      "Is it a shag rug? Looks kinda varied pile wise."

      • A:

        This is not a shag rug, we will have the information update.

    • Q:

      "What is the background color? Is it sea foam or blue?"

      • A:

        Sea foam! The rugs r really gorgeous, the problem is the decorative weave is really shedding!

      • A:

        The background is definitely more of a "seafoam" or pale greenish leaning blue. It is not a true blue background.

      Read more Read less
    • Q:

      "Is this rug Dimensions: 7'6 x 9'6 feet"

      • A:

        Yes, this rug is approximately 7 feet and 6 inches x 9 feet and 6 inches.

    • Q:

      "Why did you choose this product?"

      • A:

        I liked the sense of energy and motion, the material, and the colors.

      • A:

        Color& size

      • A:


      • A:

        I need this size instead of the other 2 that I've purchased which I'm returning.

      • A:

        I think it is fresh and contemporary and will brighten my whole living room.

      • A:

        I love wool rugs because they don't stain and last forever..Fell in love with this very unsusal, for me, design.

      • A:

        Caught my eye as soon as I saw it. Just beautiful!

      • A:

        we like the color and price.

      • A:

        Because I liked being New Zealand wool shag rug , made in India.

      • A:

        Wanted to make change to room without big dollar factor

      Read more Read less
    • Q:

      "How would this rug be in a dining room obviously under a dining room table?"

      • A:

        Hello jojo88, this rug should hold up just fine in a dining room under a table. I hope this helps. Please let us know if you have any additional questions. Thank you for shopping with us!

    Shopping Tips & Inspiration

    Shipping & Returns

    Contact Information

    Usually leaves our warehouse in 1-2 business days. *

    Shipping Information:

    Our standard shipping method is ground shipping. We also offer expedited shipping for most items. Your final shipping cost and estimated delivery timeframe will be available at checkout.
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    Standard Return Policy:

    Items must be returned in new or unused condition and contain all original materials included with the shipment. More Details

    FINAL SALE EXCLUSION: Items marked as FINAL SALE are not returnable unless the problem you experience is the result of our error.


    This item cannot be shipped to Alaska or Hawaii. More details

    For your protection, all orders are screened for security purposes. If your order is selected for review, our Loss Prevention Team may contact you by phone or email. There may be a two business day delay to process your order.

    ** Most Oversize orders are delivered within 1-4 weeks. Some orders may take 6 weeks to be delivered.