Our Honey I'm Home mat is as bright as it is whimsical, adding subtle charm to your doorstep. This coir utility mat is both stylish and practical. Natura coir doormats are durable and beautiful. Crafted from 100% coir which is an all-natural material known for its strength. Coir is eco-friendly, made from natural fibers which are extracted from the outer shell of a coconut known for its strength and durability. Natura coir mats feature a durable vinyl back and a stiff, durable natural coir front perfect for wiping shoes before entering the home, keeping it tidy. They are available in a wide variety of designs ranging from classic and inspirational to nautical patterns. Dyes saturate the fibers for long-lasting color.Clean by shaking, brushing or vacuuming. Keep out of standing water. To prolong life, best used in sheltered area.