We LOVE this rug. It is soft and comfortable, and so beautiful. There are so many colors in the rug, but they blend well together. From lightest to darkest, the colors are Ivory/Oyster, Ice Blue, Dull Gold, Light Olive, Rust/Clay, Brick Red, Merlot and Espresso. The background is more Espresso than the Chocolate in the title, it is a very cool dark brown. The colors are very rich, not dull or muted, and blend excellently with just about any decor color. For instance, the light olive picks up the taupe in my chairs, and also the olive in my couch. The design elements do not have crisp, precise lines, but a looser, more casual feel. In this digital age, I would almost call the edges pixelated. The picture and description are accurate, but don't do the rug justice. It really adds so much color and warmth to the room. I'm vacuuming twice a day, and after three days have noticed a reduction in shedding: two-thirds of a canister a day instead of a full canister. The shedding does not seem excessive to me; it's normal in a wool rug. I recommend this rug; I'll update my review if it doesn't wear well, but I'm very happy with it so far!