"Why did you choose this product?"
Going on 3 years I've owned this straightener now and I still love it! It straightens your hair nice and smooth without pulling tiny strands out like other cheaper ones do. Its easy, heats up fast and leaves hair silky smooth. Buying my mom one too!!!...
- Floating, beveled, Micro-Silica infused ceramic plates insure an ultra-smooth glide through all hair types
- Exclusive FAR-Infrared Anionic Technology closes the cuticle layer and locks in moisture
- Innovative Multi-Mesh ceramic heating element is rated for 5000-hours of use
- Can be used for chemical treatments or on damp hair
- Energy efficient, uses only 35 watts
- On/off switch and variable heat settings up to 400 degrees for use on all hair types
- Advanced PCB, microprocessor and ionic generator
- Ready light pulsates when the desired temperature is reached
- Energy efficient and eco-conscious with low EMF
- 9 feet Swivel cord
|Feature||400 Max Temperature|
|Plate Type||Ceramic, Ionic|
|Iron Type||400 Max Temperature|
|Plate Size||1 In.|
|Country of Origin||South Korea|
Quality RatingLearn More
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Love this flatiron. Works perfect. Even in humidity my hair stayed straight. This iron worked better then my CHI flat iron. Definitely recommed this flat iron to all the women.Read More
I can't believe the difference in my hair! I had what I thought was a nice mid-range priced flatiron. I didn't think it would make a big difference, but my hairstylist recommended it and it's what she uses in the salon. I thought, my hair always looks beautiful when she does it, so why not give it a try. It's made a huge difference, my hair is smoother and shinier than it has ever been except going to the salon. My hair glides thru it so smoothly. I was able to cut back on my expensive salon appointments.Read More
I ordered this to replace one I had owned for over 7 yrs. I love this which is why I bought 2, so if one breaks I don't go nuts trying to replace it. I purchased other irons and nothing works & is as gentle on the hair than this.Read More
Going on 3 years I've owned this straightener now and I still love it! It straightens your hair nice and smooth without pulling tiny strands out like other cheaper ones do. Its easy, heats up fast and leaves hair silky smooth. Buying my mom one too!!!Read More
I loved this product so much and I had it for many, many years and when it finally died I had to buy a second! Great product and great with my hair!Read More
Thank you very much. Item delivered quick and price was good too.Read More
I bought this very same product 3 years prior for almost ** from a friend who worked at a hair salon. Between my teenager and I, we used this product daily. Finally the cord started to detach and we could not fix it...but, we definitely got our money's worth. Needless to say, I wouldn't buy any other flat iron! Works awesome and hopefully will get me through another 3 years of usage :)Read More
I am a licensed cosmotolgist and this flat iron is professional grade product. I got it cheaper at Overstock.com than I can purchase from a beauty supplier. However, just be careful as this does not have a automatic shut off. As long as turned on and plugged in it will stay hot! Works excellent!Read More
Questions & Answers
This is the best straightener on the market. I have had one for about 8 years and am purchasing another one as backup.
"Does anyone have problems with this catching on your hair?"
Hello OstkUser22650, we can appreciate the fact you want a firsthand account of the product. You will receive an email notification every time you get a response. Thank you for shopping with us.
Shopping Tips & Inspiration
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Shipping & Returns
Usually leaves our warehouse in 1-2 business days. *
Our standard shipping method is ground shipping. We also offer expedited shipping for most items. Your final
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Items must be returned in new or unused condition and contain all original materials included with the shipment. More Details
FINAL SALE EXCLUSION: Items marked as FINAL SALE are not returnable unless the problem you experience is the result of our error.
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** Most Oversize orders are delivered within 1-4 weeks. Some orders may take 6 weeks to be delivered.