Small Business Marketing Kit for Dummies

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ITEM# 14130171
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Details

ITEM#: 14130171

Barbara Findlay Schenck has been a marketing consultant for more than 20 years, with clients ranging from small businesses to Fortune 500 companies. In addition to her experience as a small business strategist, she's also a bestselling author and nationally syndicated columnist. Visit her website at www.bizstrong.com.

Harness the power of marketing and watch your business grow

Having your own business isn't the same as having customers, and one is useless without the other. Whether your business is a resale store or a high-tech consulting firm, a law office or a home cleaning service, in today's competitive environment, strategic marketing is essential.

If you want your small business to grow, you need a marketing strategy that works. But how do you get people to notice your business without spending a fortune? Packed with savvy tips for low-cost, high-impact campaigns, this friendly guide is your road map to launching a great marketing campaign and taking advantage of the newest technologies and avenues for outreach.

  • Using social media as a marketing tool
  • Communicating with customers
  • Financing a marketing campaign
  • The companion CD includes tools and templates to give you a jump-start on putting your new skills to work

If you're looking to give your small business' marketing plan an edge over the competition, Small Business Marketing Kit For Dummies has you covered.

CD-ROM/DVD and other supplementary materials are not included as part of the e-book file, but are available for download after purchase.

Specs

ISBN 9781118311837
Genre BUSINESS & ECONOMICS / Small Business
Pages 364
Publisher Date 2012-09-04 00:00:00.0
Publisher For Dummies
Copyright Year 2012
Height 9.5 in
Wdth 7.25 in
Thickness 1.0 in
Unit weight 1.3 lb
Language English
Series Name For Dummies
Edition Number 3
Audience General/trade
Authors Schenck, Barbara Findlay
Country of Origin United States

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