Sams Teach Yourself Google Analytics in 10 Minutes (Paperback)

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ITEM# 12530550
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    ITEM#: 12530550

    Michael Miller has written more than 100 nonfiction books over the past two decades. His best-selling titles includeSams Teach Yourself YouTube in 10 Minutes, Sams Teach Yourself Wikipedia in 10 Minutes,Windows 7 Your Way, Googlepedia: The Ultimate Google Resource, Using Google AdWords and AdSense,The Complete Idiot’s Guide to Search Engine Optimization, and The Ultimate Web Marketing Guide. He has established a reputation for practical advice, technical accuracy, and an unerring empathy for the needs of his readers. For more information about Mr. Miller and his writing, visit his website at or email him at

    Sams Teach Yourself Google AnalyticsO in 10 Minutes gives you straightforward, practical answers when you need fast results. By working through its 10-minute lessons, you'll learn everything you need to use Google Analytics to accurately measure your website's performanceuand improve it!

    Tips point out shortcuts and solutions

    Cautions help you avoid common pitfalls

    Notes provide additional information

    10 minutes is all you need to learn how to...

    Quickly create a Google Analytics account and add Google Analytics to your site

    Define goals and measure how well your site is achieving them

    Track visitors from search engines, pay-per-click advertising, email, and other sources

    Discover the pages your visitors view, how long they stay, and where they exit

    Monitor specific user actions, such as playing embedded video, selecting Flash menu items, or downloading files

    Identify your best and worst content, and fix poorly performing pages

    Improve your site by tracking error pages and broken links

    Measure AdWords traffic, position, and e-commerce performance

    Manage Google Analytics through the Dashboard

    Customize Google Analytics to work more effectively with your site

    Capture more accurate information by filtering out internal traffic

    Choose the right reports and data, understand them, and act on what you learn


    ISBN 9780672333200
    Genre COMPUTERS / Electronic Commerce (see also headings under BUSINESS & ECONOMICS / E-Commerce)
    Format Paperback
    Pages 218
    Publisher Date 2010-07-08 00:00:00.0
    Publisher Sams
    Copyright Year 2011
    Height 8.5 in
    Wdth 5.5 in
    Thickness 0.5 in
    Unit weight 0.55 lb
    Language English
    Series Name Sams Teach Yourself in 10 Minutes
    Edition Number 1
    Audience General/trade
    Authors Miller, Michael
    Country of Origin United States

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