A "GOOD GOOD" TEAM
Overstock.com’s newest round of TV ads, featuring Snoop Lion (the hip-hop star formerly known as Snoop Dogg), began airing nationwide July 24th, 2013. These feel-good ads depict Snoop using Overstock.com to find products that solve his wife and kids’ most pressing problems. The story line plays out over a reggae-infused music bed lifted from Snoop Lion’s newest single, “The Good Good,” appearing on his new album Reincarnated. Just as “The Good Good” music video depicts a gentler, more family-oriented side of Snoop Lion, the ads do the same, closing with Snoop saying “Overstock.com ... they got The Good Good.”
"THE GOOD GOOD" MUSIC VIDEO
We’re excited about our recent collaboration with Snoop Lion (the hip-hop icon formerly known as Snoop Dogg). We worked with Snoop and his posse in the creation of both the new Overstock.com commercial and the music video for “The Good Good,” the latest single off Snoop’s new album Reincarnated. There’s a series of connections between the commercial and music video. First of all, the commercial and video were shot on the same set. Secondly, both are set around the themes of family and the happiness that emerges from relationships with those closest to us. Watch the commercial and music video to see how each complements the other.
Thanks for visiting the Snoopermarket and we hope you have a good good day!
