I was very disappointed in the quality of this dog bed. I don't know how they can even call this "memory foam". I have memory foam beds and can tell a big difference in the foam on my beds and the foam on my dog's bed. The foam on this dog bed feels like regular foam, and not even a good quality foam at that. Even cheap memory foam gives at least a slight "memory effect". This bed is not very supportive and doesn't produce a "memory effect" AT ALL when weight is removed. The cover seems to be a very nice quality, but doesn't make up for the price paid for this cheap piece of foam. I am very surprised at all of the positive reviews.