When opened the box, the tag on the pillow said "minimum 75% down" . I decided to return them but didn't want to pay return shipping because I felt the website misrepresented the item. I did a Live Chat and was told that they were in fact 100% down despite what the label said. I just couldn't believe that was the case since if a pillow was 100% down the label would say exactly that. Also, the pillow didn't feel like 100%down. Anyway, the Rep. was very helpful and offered a free return and will send me a return shipping label.