Can't complain about the price, but it definitely is not for the 2013 Release of the Kindle Fire HD 7". It was too big. I was able to cut it down, but it doesn't look as professional as I'd like. Also, it has an oblong hole for a camera or something in it that our Kindle Fire does not have, so it's strangely out of place. Putting it on was fairly straight forward. Iit's a little thicker than some of the more expensive screen protectors, and it isn't quite as clear, but after 3 weeks, it seems to be holding up well. Overall, if you can get the one made specifically for your exact model, they are worth the $4 or so.