Definitley a good deal for the size and workmanship. "Ease of Assembly" might not usually relate to a rug - but in this case it does. Rug had very little odor upon arrival. Just a fresh jute smell. I put it outside in the sun before bringing it in, expecting an overwhelming odor of shipping and storage. There wasn't a need - just a fresh but not overwhelming hay smell. Dyes appear to be pretty well set - no bleeding into the light colored carpet underneath - even after a water spill. Vacuuming does produce a large amount of fibers early on - but that decreases with time without any deteriment to the surface of the rug. Colors may vary with your monitor - I had thought the red was more red than it actually is - but it is a heathered maroon. Would have been happy either way, but the maroon is easier to accessorize with. Very very happy. I'd recommend this item to everyone - but then we don't want everyone to have one, do we?