Having already purchased 2 contour pillows a few years ago and was unexpectedly surprised at the comfort, I decided to replace them with the same. (We replace our pillows every two to three years). I didn't want to leave to chance the possibility of getting another set that may not have been as comfortable so I ordered this same set. I've since found that there are other places that sell them for a bit less, but I never researched it. As for the comfort, you have to get used to the idea of a different design to a pillow, but in the long run you will find that it is a far better position for neck and back and a much more comfortable sleep. I highly recommend these.