I had looked at this rug or one very similar at a store in Virginia, the quality of that rug was clearly hand knotted and the reverse side looked identical to the front except without the short pile and the wool was very qood quality. The store had sold this rug when I went back to purchase it. I found this rug on Overstock, looked identical; however the quality was terrible and it was $XXX more. A good quality hand knotted rug should have less than 1/2" pile, this rug is thick and looks very much like a tufted rug rather than a hand knotted rug. Just arrived today, will be shipped back on Monday. Not paying this kind of money for poor quality and very doubtful it is hand knotted. Not as advertized at all. Color was not as pictured either.