We spent a long time looking for a rug and eventually settled on this. There weren't many reviews online, but the fact that it was made of 100% New Zealand Wool persuaded us to take a chance. The picture is pretty accurate. And the rug is very soft, cushiony, and "cosy." Perfect for our toddler! The very dark grey circular patterns are a different texture to the black background and are slightly raised. This item is a solid 4.5 stars. It would be a five star item if there weren't little pieces of wool sticking out in certain places, but these could probably be easily snipped off (if we ever get around to it!). Warning: When the rug arrived, the corners and edges were curled, so we had to flatten them out with heavy books for a couple of days, but the rug now lays completely flat. Also, for the first couple of weeks, there was quite a lot of shedding, which is to be expected from a new wool rug, and the vacuum cleaner sucks up a lot of wool each time we clean it (which should stop over time). With a toddler around and from general traffic, due to the black color, we have to vacuum it a lot (once a day, at least), as it shows up every crumb and piece of dust, which, again, is to be expected if you're buying a black rug. (The big advantage of the black color is that you can see every bit of dirt, so it forces us to clean and we can see any tiny objects that our toddler could find and eat!) The item shipped super quickly, which was great. Overall, the rug is high quality, extremely soft, and, surprisingly, doesn't show up furniture marks when we move furniture around on it, which is great. Great value for money. Would definitely recommend.