This rug is bright and gorgeous in person! I've bought lots of rugs, but this one takes the cake. I have more expensive rugs that haven't held up as well as this one. It's been in our high traffic living room for over 2 years and still looks amazing! I'm getting ready to purchase another one for my children's toy room since the rug has rubber backing, you just unroll it and it will never slip or slide. Great purchase. Can't recommend enough!