Why did you choose this product?
L'Oreal Superior Preference 'Whispersoft Blonde 10WB is my favorite hair color. It's not too yellow and not too ash. I can't find any other hair color that compares. Unfortunately L'Oreal has discontinued it and I am heart broken! I have stocked up with about a years supply now but I don't know what I will do when it's all gone :(...
L'Oreal Superior Preference 'Whispersoft Blonde 10WB' Cooler Hair Color (Pack of 4)
Superior Preference from L'Oreal has a Fade-Defying Color and Shine System that defies fade-out for up to eight weeks. The hair color creates a rich long-lasting color spectrum with luminosity, shine and beautiful grey coverage.
ITEM#: 15479615Superior Preference from L'Oreal has a Fade-Defying Color and Shine System that defies fade-out for up to eight weeks. The hair color creates a rich long-lasting color spectrum with luminosity, shine and beautiful grey coverage.
- Color: Whispersoft Blonde 10WB
- Shade: Cooler
- Quantity: Four (4)
- Targeted area: Hair
- Rich, luminous conditioning colorant
We cannot accept returns on this product.
Due to manufacturer packaging changes, product packaging may vary from image shown.
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Did not lighten my hair to the color on the box. In fact I didn't even notice any difference in my hair color and my hair color was a medium golden blonde. Looked the same after coloring.Read More
L'Oreal Superior Preference 'Whispersoft Blonde 10WB is my favorite hair color. It's not too yellow and not too ash. I can't find any other hair color that compares. Unfortunately L'Oreal has discontinued it and I am heart broken! I have stocked up with about a years supply now but I don't know what I will do when it's all gone :(Read More
Perfect color, no brass. Kit contains 30% volume developer. Fantastic price, I came back and bought enough boxes for the year. Cannot beat the quality and price.Read More
I fell in love with this shade and they no longer have it in stores. Great price and fast shipping! I love overstock!!Read More
Super price, fast delivery. Just what I was looking for, so happy I found it here!!Read More
Questions & Answers
I have been using this color for years, and have had total strangers stop me to tell me how pretty my hair is. It is a very soft, natural blonde color.....not bright or bleachy looking. It's very difficult to find, so I'm always happy when I can order a few at a time like this online.
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** Most Oversize orders are delivered within 1-4 weeks. Some orders may take 6 weeks to be delivered.