I have REDICULOUSLY INSANE naturally curly hair. Now...I am talking CURLY, and needless to say, frizzy. I HAD a $30 flat iron to straighten my hair and it worked "ok", but my hair was still frizzy and really not all that straight. I was very reluctant to buy such an "expensive" item without knowing for sure that it worked better. My new CHI from Overstock is the best thing EVER! My hair actually gets STRAIGHT, and looks SHINY and silky, not all dried out and dull like it did after using my old flat iron. With very unruly hair, I have tried a jillion hair care products, and I LOVE the products that came with my CHI! My hair feel SO soft and smells great! And you simply CANNOT beat the price! I have seen the CHI retail "on sale" elsewhere for around $149-169...and that is without the solution! For those out there with wild curly hair like mine who are hesitant to dump more money, yet again, into something that "might" work , this really is a MUST HAVE! You will not be disappointed! Thank you, Overstock!!!