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$20 bonus after first use & 0% Intro APR*Virus of the Mind (Hardcover)
The New Science of the Meme
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John Brodie examines the phenomenon of memes, a word coined by Richard Dawkins which refers to an idea or unit of culture which forms a building block of our individual and/or social intellect. According to Brodie, as society and technology have advanc......more
John Brodie examines the phenomenon of memes, a word coined by Richard Dawkins which refers to an idea or unit of culture which forms a building block of our individual and/or social intellect. According to Brodie, as society and technology have advanced, our minds have become less focused on the necessities of survival and reproduction, and more cluttered with inessential memes, such as trivia, gossip, fashion, and pop culture. Brodie shows how these memes, which can be as simple as an annoying commercial jingle or as profound as a religion, spread through society like a virus to corrupt our minds, distract us from asserting our free will, and reduce us to living unconsciously.
- Author:
- Brodie, Richard
- ISBN:
- 9781401924683
- Format:
- Hardcover
- Pages:
- 249
- Publish Date:
- 05/15/2009
- Publisher:
- Hay House, Inc.
Portions copyright 2005 Muze Inc. All rights reserved.
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Overall Rating: 5
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EXECELLENT BOOK!
I bought the book for my husband and he thought it was execellent! The book had lots of interesting points. He bought more books to give as gifts.
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