Your coupon has been activated.
Coupon Activated

You May Also Like

Video Marketing for Dummies (Paperback)

You will earn $0.86 (5%) on this product with Club O Gold.




2% Rewards

Keep shopping on Overstock

Exclusive Offers

Straight to your inbox

5% Dining Rewards

Get paid to go out tonight



5% Rewards

Earn even faster

Exclusive Offers

Straight to your inbox

5% Dining Rewards

Get paid to go out tonight

Free Shipping

Never pay extra

Exclusive Rewards

Save big-- up to 40%

Today: $17.12
Free Shipping*
ITEM# 13920933
  • Delivery Estimate

    Select a Product Option to view shipping

    • Product Alerts

      Stay in the know! Choose which alerts you’d like to receive on this product.

    Video Marketing for Dummies (Paperback)
    • Wishlists
    • Save for Later


    ITEM#: 13920933

    Kevin Daum is the founder of ROARing Video and author of ROAR! Get Heard in the Sales and Marketing Jungle and Building Your Own Home For Dummies. Matt Scott is head of production for ROARing Video. Bettina Hein is founder and CEO of Pixability. Andreas Goeldi is the CTO of Pixability.

    Savvy advice for adding video to your marketing plan

    Video marketing is rapidly gaining popularity in online marketing and this fun-but-practical guide presents you with all aspects of video marketing from planning to production to distribution. You'll learn how to create a video strategy, produce an effective video, put it online, and get your video to the right consumers so you can help your business succeed. The author team has vast experience in video creation and marketing and explores ten video campaigns so you can learn from their successes and challenges.

    • Offers an overview of the video marketing process, how to build it into an existing marketing plan, and create a video outline
    • Covers the necessary steps for creating the video, from scripting to shooting to editing
    • Walks you through the process of sharing video on a company site, social site, or other hosts and then draw the right audience
    • Details the new frontiers of video marketing including mobile video and measuring results

    Featuring invaluable advice for creating an effective video marketing campaign, Video Marketing For Dummies is essential reading on this marketing trend.


    ISBN 9781118188767
    Genre BUSINESS & ECONOMICS / E-Commerce / Internet Marketing
    Format Paperback
    Pages 386
    Publisher Date 2012-05-08 00:00:00.0
    Publisher For Dummies
    Copyright Year 2012
    Height 9.25 in
    Wdth 7.5 in
    Thickness 1.0 in
    Unit weight 1.35 lb
    Language English
    Series Name For Dummies
    Audience General/trade
    Authors Daum, Kevin

    Product Reviews

    Questions & Answers

    Yay! Be the first to ask a question about this product.
    Get your product questions answered right here.

    Shopping Tips & Inspiration

    Shipping & Returns


    This product has not been released by the Publisher. Preorder today, and we will ship it to you upon its release. *

    Standard Return Policy:

    Items must be returned in new or unused condition and contain all original materials included with the shipment. More Details

    FINAL SALE EXCLUSION: Items marked as FINAL SALE are not returnable unless the problem you experience is the result of our error.

    For your protection, all orders are screened for security purposes. If your order is selected for review, our Loss Prevention Team may contact you by phone or email. There may be a two business day delay to process your order.

    ** Most Oversize orders are delivered within 1-4 weeks. Some orders may take 6 weeks to be delivered.

    You May Also Like