Bob Sehlinger, a Lowell Thomas Award-winning journalist, is best known as the creator and producer of The Unofficial Guide series.
He is credited with being the first to apply research techniques from the fields of operations research and statistics to travel guides. Among other projects, he was able to develop mathematical models that could save theme park patrons more than three hours of standing in queue in a single day.
Bob Sehlinger is founder and co-owner of Keen Communications, a book publishing company that includes Menasha Ridge Press, Clerisy Press, and Wilderness Press. The author of 27 books, Sehlinger is a past president of the Publishers Association of the South, and has served at the invitation of the U.S. State Department and the U.S. Information Service on educational missions for publishers in Hungary, Romania, and Russia.
A lifelong Disney theme park fan, Len Testa co-authors The Unofficial Guides to Walt Disney World, Disneyland, and Britains Best Days Out. In grad school, Lens masters thesis described new computer techniques for generating efficient theme park touring plans, for which Len was awarded a U.S. patent.
These days, Len leads the team at TouringPlans.com, the website and research arm of The Unofficial Guides. Len has stayed at every Disney hotel, experienced every Disney ride, and eaten at every Disney restaurant and food cart in the U.S. When hes not at a Disney theme park, Len lives in Greensboro, North Carolina, in a mid-century modern house whose kitchen was custom-built after one of Space Mountains post-show scenes.
Compiled and written by a team of experienced researchers whose work has been cited by such diverse sources as USA Today and Operations Research Forum, The Unofficial Guide to Walt Disney World digs deeper and offers more than any other guide. The Unofficial Guide to Walt Disney World explains how Disney World works and how to use that knowledge to make every minute and every dollar of your vacation count. With advice that is direct, prescriptive, and detailed, it takes the guesswork out of travel by unambiguously rating and ranking everything from hotels, restaurants, and attractions to rental car companies. With an Unofficial Guide, you know whats available in every category, from the best to the worst and step-by-step detailed plans allow the reader to make the most of their time at Disney World.