The Goal: A Process of Ongoing Improvement : 20th Anniversary Edition (CD-Audio)
 

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The Goal: A Process of Ongoing Improvement : 20th Anniversary Edition (CD-Audio)

Volume 11 , Edition 3
Today $27.79
Item #: 10416733
    Revised third edition!

    Alex Rogo is the manager of a failing manufacturing plant who receives an ultimatum from corporate headquarters: Turn the situation around in three months or the plant will be scrapped. With help from a mysterious mentor, ......more

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Revised third edition!

Alex Rogo is the manager of a failing manufacturing plant who receives an ultimatum from corporate headquarters: Turn the situation around in three months or the plant will be scrapped. With help from a mysterious mentor, Rogo discovers a revolutionary new way to do business—a way for people in any field of endeavor to increase productivity, profitability, and personal fulfillment.

A business book disguised as a novel, a love story about the manufacturing process, and an exhilarating adventure in human potential, The Goal is changing how America does business. First published in 1984, it became an underground bestseller; today it's used by thousands of companies and taught in hundreds of business schools. Includes the author's personal story, "My Saga."

This third edition includes case study interviews. Professional readers recreate interviews that David Whitford, Editor at Large with Fortune Small Business, conducts with the author Eli Goldratt and with business professionals from General Motors, Thomson-Shore, Security Federal Banks and others who put the principles of The Goal into action.

Author:
Cox, Jeff
Genre:
FICTION / Political
Audience:
General/trade
Edition:
3
Edition Detail:
Unabridged
Format:
CD-Audio
Language:
English
Publisher:
Highbridge Co
Publish Date:
08/07/2006
Copyright Year:
2006
ISBN:
9781598870640
Height:
6.0 in
Wdth:
5.0 in
Thickness:
1.0 in
Unit weight:
0.65 lb
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