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Smart Calling (Hardcover)
Eliminate the Fear, Failure, and Rejection From Cold Calling
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How to avoid rejection and get a win on every sales call
Cold calling is not only the potentially fastest and most profitable way to initiate a new sales contact and insert oneself into a buying process-- it`s also one of the most dreaded t......more
How to avoid rejection and get a win on every sales call
Cold calling is not only the potentially fastest and most profitable way to initiate a new sales contact and insert oneself into a buying process-- it`s also one of the most dreaded tasks a salesperson could perform. The solution is Art Sobczak`s unique, never-experience-rejection-again system, Smart Calling. Smart Calling is a guide to placing sales calls while minimizing the pain, fear, and rejection associated with cold calling, and being successful in achieving one`s objective. While other books on cold calling dispense long-perpetuated myths, this book empowers readers to take action, call prospects, and hear "Yes" more often.
- Full of hundreds of real-world examples with word-for-word conversational language
- Sobczak`s proven process will appeal to even the most calling-averse person
- Outlines specific techniques for avoiding the pain of rejection and turning a cold call into a successful sales opportunity
No salesperson should pick up the phone without reading this book and absorbing its clear, field-tested methods for turning the cold call from a nasty and often fruitless rite-of-passage to profitable tool.
- Author:
- Sobczak, Art
- ISBN:
- 9780470567029
- Format:
- Hardcover
- Pages:
- 242
- Publish Date:
- 03/29/2010
- Publisher:
- John Wiley & Sons Inc.
- Language:
- English
Portions copyright 2005 Muze Inc. All rights reserved.
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