Sacred cows--outdated and costly business practices such as the reports that are never read or a slow-down of innovative ideas--exist in every company. Inspired by insights gained from more than 450 programs conducted with all types of organizations, the authors of SACRED COWS MAKE THE BEST BURGERS show how corporations can kill off the sacred cows that are crippling them.
Robert Kriegel, Ph.D. is a psychologist and a trailblazer in the science of human performance. He is the author of If It Ain't Broke... BREAK IT!
David Brandt, Ph.D. is a nationally renowned speaker and psychologist, and the author of Don't Stop Now, You're Killing Me.
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