Mad Women: The Other Side of Life on Madison Avenue in the '60s and Beyond (Paperback)
"Mad Women is a tell-all account of life in the New York advertising world of the 1960s and 70s from Jane Maas, a female copywriter who succeeded in the primarily male environment portrayed by the hit TV show Mad Men. Fans of the show are dying to know...
JANE MAAS began her career at Ogilvy & Mather as a copywriter in 1964 and rose to become a creative director and agency officer. Ultimately, she became president of a New York agency. A Matrix Award winner and an Advertising Woman of the Year, she is best known for her direction of the “I Love New York” campaign. She is the author of Adventures of an Advertising Woman and co-author of the classic How to Advertise, which has been translated into seventeen languages.
|Genre||BIOGRAPHY & AUTOBIOGRAPHY / Women|
|Publisher Date||2013-01-29 00:00:00.0|
|Unit weight||0.46 lb|
|Subtitle||The Other Side of Life on Madison Avenue in the '60s and Beyond|
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