How to Sell Yourself (Paperback)
 
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How to Sell Yourself (Paperback)

Today $12.96
Item #: 12227075

    Everyone working in an organization has seen unworthy executives advance up the corporate ladder while more competent candidates are overlooked. Why does this seemingly unfair situation occur over and over again?

    It is because man......more

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Everyone working in an organization has seen unworthy executives advance up the corporate ladder while more competent candidates are overlooked. Why does this seemingly unfair situation occur over and over again?

It is because many dedicated and competent executives concentrate on doing their jobs to the very best of their ability but fail to promote themselves as valuable organizational members. In particular they pay little attention to a fundamentally important factor in organizational success: their personal ?image’ - the impression of them that other people hold, made up from thousands of interpersonal interactions.

How to Sell Yourself gives guidelines on developing and managing one’s personal image. It illustrates how the ?correct” image is rarely just a projection of one’s personality, but is more often purposefully designed, manufactured, and adapted to one’s position and to the culture of one’s organization.

Author:
Grose, Ray
Series Title:
Sunday Times Creating Success
Genre:
BUSINESS & ECONOMICS / Business Communication / General
Audience:
General/trade
Format:
Paperback
Pages:
94
Language:
English
Publisher:
Kogan Page Ltd
Publish Date:
02/28/2010
Copyright Year:
2010
ISBN:
9780749456382
Height:
8.25 in
Wdth:
5.25 in
Thickness:
0.25 in
Unit weight:
0.35 lb
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