Frank Bettger was the author of the best sellers How I Multiplied My Income and Happiness in Selling.
A business classic endorsed by Dale Carnegie, How I Raised Myself from Failure to Success in Selling
is for anyone whose job it is to sell. Whether you are selling houses or mutual funds, advertisements or ideasor anything elsethis book is for you.
When Frank Bettger was twenty-nine he was a failed insurance salesman. By the time he was forty he owned a country estate and could have retired. What are the selling secrets that turned Bettgers life around from defeat to unparalleled success and fame as one of the highest paid salesmen in America?
The answer is inside How I Raised Myself from Failure to Success in Selling.
Bettger reveals his personal experiences and explains the foolproof principles that he developed and perfected. He shares instructive anecdotes and step-by-step guidelines on how to develop the style, spirit, and presence of a winning salesperson. No matter what you sell, you will be more efficient and profitableand more valuable to your companywhen you apply Bettgers keen insights on:
The power of enthusiasm
How to conquer fear
The key word for turning a skeptical client into an enthusiastic buyer
The quickest way to win confidence
Seven golden rules for closing a sale