Globalization and Culture: Global Melange (Paperback)

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Now fully revised and updated, this seminal text asks if there is cultural life after the "clash of civilizations" and global McDonaldization. Jan Nederveen Pieterse argues that what is taking place is a global culture of hybridization. In ...

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ITEM#: 11880000

Jan Nederveen Pieterse is Mellichamp Professor of Global Studies and Sociology at the University of California, Santa Barbara.
Now fully revised and updated, this seminal text asks if there is cultural life after the "clash of civilizations" and global McDonaldization. Jan Nederveen Pieterse argues that what is taking place is a global culture of hybridization. In a new chapter, the author explores East-West hybridities¬óthe idea that globalization is a process of braiding rather than simply a diffusion from developed to developing countries. His historically deep and geographically wide approach to globalization is essential reading as we face the spread of conflicts bred by cultural misunderstanding.

Specs

ISBN 9780742556065
Genre POLITICAL SCIENCE / Globalization
Format Paperback
Pages 183
Publisher Date 2009-03-28 00:00:00.0
Publisher Rowman & Littlefield Pub Inc
Copyright Year 2009
Height 8.75 in
Wdth 5.75 in
Thickness 0.5 in
Unit weight 0.65 lb
Language English
Subtitle Global Melange
Series Name Globalization
Edition Number 2
Audience College/higher education
Authors Peiterse, Jan Nederveen

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