Creative Confidence: Unleashing the Creative Potential Within Us All (Hardcover)
 
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Creative Confidence: Unleashing the Creative Potential Within Us All (Hardcover)

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Item #: 15107797
    IDEO founder and Stanford d.school creator David Kelley and his brother Tom Kelley, IDEO partner and the author of the bestselling The Art of Innovation, have written a powerful and compelling book on unleashing the creativity t......more

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IDEO founder and Stanford d.school creator David Kelley and his brother Tom Kelley, IDEO partner and the author of the bestselling The Art of Innovation, have written a powerful and compelling book on unleashing the creativity that lies within each and every one of us.

Too often, companies and individuals assume that creativity and innovation are the domain of the "creative types." But two of the leading experts in innovation, design, and creativity on the planet show us that each and every one of us is creative. In an incredibly entertaining and inspiring narrative that draws on countless stories from their work at IDEO, the Stanford d.school, and with many of the world's top companies, David and Tom Kelley identify the principles and strategies that will allow us to tap into our creative potential in our work lives, and in our personal lives, and allow us to innovate in terms of how we approach and solve problems. It is a book that will help each of us be more productive and successful in our lives and in our careers.

TOM KELLEY is a partner at IDEO, and the author of the bestselling The Art of Innovation and The Ten Faces of Innovation.

DAVID KELLEY is the founder of IDEO, one of the world's leading innovation and design firms, as well as the creator of the d.school at Stanford University.

Author:
Kelley, Tom
Genre:
BUSINESS & ECONOMICS / Decision-Making & Problem Solving
Audience:
General/trade
Format:
Hardcover
Pages:
288
Language:
English
Publisher:
Crown Pub
Publish Date:
10/15/2013
Copyright Year:
2013
ISBN:
9780385349369
Height:
8.75 in
Wdth:
6.0 in
Thickness:
1.0 in
Unit weight:
1.3 lb
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