Colonel Sanders and the American Dream (Hardcover)

Earn 2% in Rewards on this order
FREE with Club O Silver.

Rewards

SILVER

FREE

2% Rewards

Keep shopping on Overstock

Exclusive Offers

Straight to your inbox

5% Dining Rewards

Get paid to go out tonight

GOLD

$19.95/yr.

5% Rewards

Earn even faster

Exclusive Offers

Straight to your inbox

5% Dining Rewards

Get paid to go out tonight

Free Shipping

Never pay extra

Exclusive Rewards

Save big-- up to 40%

Today: $15.23
Very High Sellout Risk
ITEM# 13987026
  • Delivery Estimate

    Select a Product Option to view shipping

    • Product Alerts

      Stay in the know! Choose which alerts you’d like to receive on this product.

    Colonel Sanders and the American Dream (Hardcover)
    CHOOSE A LIST
    • Wishlists
    • Save for Later

    Details

    ITEM#: 13987026

    From Aunt Jemima and Uncle Ben to the Jolly Green Giant and Ronald McDonald, corporate icons sell billions of dollars’ worth of products. But only one of them was ever a real person—Colonel Sanders of Kentucky Fried Chicken/KFC. From a 1930s roadside cafe in Corbin, Kentucky, Harland Sanders launched a fried chicken business that now circles the globe, serving “finger lickin’ good” chicken to more than twelve million people every day. But to get there, he had to give up control of his company and even his own image, becoming a mere symbol to people today who don’t know that Colonel Sanders was a very real human being. This book tells his story—the story of a dirt-poor striver with unlimited ambition who personified the American Dream. Acclaimed cultural historian Josh Ozersky defines the American Dream as being able to transcend your roots and create yourself as you see fit. Harland Sanders did exactly that. Forced at age ten to go to work to help support his widowed mother and sisters, he failed at job after job until he went into business for himself as a gas station/cafe/motel owner and finally achieved a comfortable, middle-class life. But then the interstate bypassed his business and, at sixty-five, Sanders went broke again. Packing his car with a pressure cooker and his secret blend of eleven herbs and spices, he began peddling the recipe for “Colonel Sanders’ Kentucky Fried Chicken” to small-town diners in exchange for a nickel for each chicken they sold. Ozersky traces the rise of Kentucky Fried Chicken from this unlikely beginning, telling the dramatic story of Sanders’ self-transformation into “The Colonel,” his truculent relationship with KFC management as their often-disregarded goodwill ambassador, and his equally turbulent afterlife as the world’s most recognizable commercial icon.

    Specs

    ISBN 9780292723825
    Genre BIOGRAPHY & AUTOBIOGRAPHY / Business
    Format Hardcover
    Pages 144
    Publisher Date 2012-04-15 00:00:00.0
    Publisher Univ of Texas Pr
    Copyright Year 2012
    Height 9.5 in
    Wdth 6.0 in
    Thickness 0.5 in
    Unit weight 0.8 lb
    Language English
    Series Name Discovering America
    Series Volume Number 3
    Audience General/trade
    Authors Ozersky, Josh

    Product Reviews

    Questions & Answers

    Yay! Be the first to ask a question about this product.
    Get your product questions answered right here.
    Guidelines

    Shopping Tips & Inspiration

    Shipping & Returns

    Shipping:

    This item will be delivered to you via USPS Trackable Media Mail or UPS Mail Innovations and will take from 2 days to 3 weeks from the time the item leaves our warehouse. *

    Standard Return Policy:

    Items must be returned in new or unused condition and contain all original materials included with the shipment. More Details

    FINAL SALE EXCLUSION: Items marked as FINAL SALE are not returnable unless the problem you experience is the result of our error.

    * For your protection, all orders are screened for security purposes. If your order is selected for review, our Loss Prevention Team may contact you by phone or email. There may be a two business day delay to process your order.

    ** Most Oversize orders are delivered within 1-4 weeks. Some orders may take 6 weeks to be delivered.