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Business Plans For Dummies

For Dummies (Business & Personal Finance) Edition 2
Overall Rating Rating 5  |  1 reviews
Today $12.46
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Item #: 3278016
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    Whether your company is a one-man operation or a large corporation, creating a great business plan is the first and most vital step to true business success. In fact, a clear, precise, and well-resear......more

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Whether your company is a one-man operation or a large corporation, creating a great business plan is the first and most vital step to true business success. In fact, a clear, precise, and well-research business plan can be the big difference between finding funds and investors for your venture, or falling flat on your face.

Thankfully, Business Plans For Dummies, 2nd Edition guides wannabe entrepreneurs in the right direction. Updated and revised for today?s businesses, this friendly guide covers every step of business plan creation, from doing the initial market research, to crunching the numbers, to preparing for the competition, including:

  • Pinpointing company goals and objectives
  • Creating a clear, simple mission statement
  • Identifying customers and understanding their needs
  • Differentiating your business from the competition
  • Understanding budgeting and finances

Professor of Management Paul Tiffany and successful executive Steven Peterson offer the latest tips and advice to help you launch your venture with confidence. With quick, easy, and sensible solutions for all your planning dilemmas ? no matter how complex your business plan is ? this handy guide covers it all:

  • Why the business plan is vital
  • Charting a proper course for the business
  • Understanding markets and business environments
  • Knowing customers and competition
  • Forecasting and budgeting
  • Thinking strategically
  • Managing change and business growth
  • Putting the business plan into action
  • What you should never put in your business plan

Millions of Americans dream of starting their own businesses, but they often don?t realize that the most important step in the process is the first step: getting the business plan right. A bad business plan can cripple a good business idea. Business Plans For Dummies, 2nd Edi

Author:
Peterson, Steven D.
ISBN:
9780764576522
Format:
Paperback
Pages:
364
Publish Date:
12/31/2004
Publisher:
For Dummies
Language:
English

Portions copyright 2005 Muze Inc. All rights reserved.

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Overall Rating: 5

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  • Easy Read

    This book was extremely helpful and it was an extremely easy read. If you don't have time to read through the entire book, you can always use the index or table of contents to help you figure out the est chapter to help you with a particular section. The book referenced great examples throughout its chapters to help the reader get an understanding of what it was attempting to explain.

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