Three main reasons why I chose this particular duvet set:1. Good value for the money2. Fabric content is 50% cotton and 50% polyester...with that combo I knew I could count on it not to wrinkle too badly. Of course, upon arrival in it's packaging it's very wrinkly, but I ran it all through the washer and dryer and it came out wonderfully...as I'd hoped it would! Most of the cotton ones you purchase are so wrinkly you have to iron them to keep them looking good. Nope, not this one!3. It's neutral colors blend in with most things...tiling, carpet, walls, etc.Someone mentioned in another comment that the sheets weren't large enough...we have a topper on our mattress and these sheets fit BETTER than the ones I was using already!The first set that came had a manufacturer defect in the duvet, so I had to wait for another one once it came into stock...which was soon...Overstock sent a postage paid label...so no problems.The set looks just like in the picture.