I am new to latex pillows and bought two of these, two Premium Natural Latex Foam Pillows, and two Natura Eco Latex foam pillows. The softest were the Premium Natural Latex Foam Pillows, and the firmest were the Natura Eco pillows. I like them all, and have them stacked on my bed in different shams and pillowcases to prop me up for reading, as well as for sleeping. I am very impressed with the quality of these pillows, and wish they came in 18" and 20" square pillows as inserts for occasional pillows elsewhere in the house. I have a pinched nerve and often find it hard to get comfortable, but these help tremendously. I am a side and back sleeper, and these pillows provide good support but are soft and welcoming when I lay my head down. They do not crush like down or feather pillows that you have to keep fluffing, and they are not warm and like solid cement like memory foam. They have a high quality ecru cotton terry zip cover that comes off for washing. I highly recommend them.
These natural latex pillows are absolutely great. High quality and don't break down or lose their body like memory foam or other pillows. Great body that supports your head where your head doesn't sink or fall into the pillow but are also soft. Just try to make sure if the height of the pillow is right for you. Latex pillows are the best pillows I ever used and I tried ALOT of pillows, also much better for me than $$$ plus dollar down pillows. Are also much softer than memory foam but more supportive. Love latex pillows!